anewera

anewera is a purpose-built infrastructure platform that makes businesses visible, understandable, and contactable for AI agents. As the agentic era transforms how people search for and interact with companies, anewera solves a critical problem: AI systems like ChatGPT, Claude, Gemini, Perplexity, and Copilot cannot reliably parse traditional websites to understand what a business offers, who it serves, and how to contact it. anewera bridges this gap by creating structured, machine-readable profiles for each company. Every profile includes standardized files such as llms.txt, agent.json, agent.md, and a live MCP (Model Context Protocol) and webMCP endpoint. These components allow AI agents to instantly find a business, comprehend its services and region, and initiate permissioned actions like requesting a quote, scheduling a meeting, or asking for a callback. A critical design principle is privacy: private recipient details such as email addresses and phone numbers remain hidden. All contact flows through published, approved actions that anewera delivers directly to the business owner's inbox. The platform is a deliberately curated, agent-readable business directory, with a dedicated German-language Swiss layer available at anewera.ch. By verifying every profile through either active payment or personal verification calls, anewera ensures the directory remains free of spam, making it a trusted resource that AI agents can rely on for accurate and actionable business information.

Agent-Ready Profile Creation

Every company on anewera receives a comprehensive, machine-readable profile that includes llms.txt, agent.json, agent.md, and a live MCP/webMCP endpoint. These files structure the business's public content, services, region, and permitted contact actions in a format that AI agents can parse instantly. The process begins with a one-minute website check that analyzes what ChatGPT and other agents currently read about the business. After confirming details and completing verification, the profile goes live immediately, making the business readable, findable, and contactable by AI systems.

Permissioned Contact Actions

anewera enables businesses to define specific actions that AI agents can initiate on their behalf. These include requesting a rate, obtaining a quote, scheduling a meeting, or asking a question. Each action is published and approved by the business owner. When an AI agent triggers one of these actions, the request is sent to anewera, which then forwards it to the business owner's inbox as a structured email. This approach ensures that private contact details remain confidential while still allowing seamless, automated communication between AI agents and businesses.

Curated, Spam-Free Directory

Unlike traditional directories that are often filled with spam and outdated listings, anewera maintains a high-quality, trusted index through deliberate curation. Every profile is verified using one of two methods: paid entries verify themselves through active monthly payments (spam profiles do not pay), and free entries are verified through a personal call with the anewera team. The platform caps free invitations at 30 per day to ensure genuine interactions, while paid entries have no such limit. This curation ensures AI agents can rely on the directory for accurate and actionable business information.

Live Machine Surface and API Access

anewera provides a fully operational machine surface that AI agents can query in real time. The platform offers an open Agent API, a live MCP endpoint, and standard files like /agents.md and /llms.txt. Developers and AI systems can use simple curl commands to search for companies, read profiles, and prepare contact requests. These endpoints are live and functional, allowing anyone to verify that a business is agent-ready. This transparency builds trust and enables seamless integration with any MCP-compatible client.

Local Service Discovery by AI Assistants

When a user asks an AI assistant like ChatGPT or Claude for a recommendation, such as "Best fiduciary for a startup in Zurich" or "Relocation service for a family moving to Basel," the assistant can instantly search anewera's directory. It retrieves structured profiles that include verified services, region, and contact actions. The AI can then cite the business and, if the user agrees, initiate a contact action like requesting a quote. This transforms how local services are discovered and engaged in the agentic era.

Automated Business Inquiries from AI Agents

Businesses that want to receive structured leads from AI agents can use anewera to define specific inquiry types. For example, a tax advisor can allow AI agents to request a rate or schedule a consultation. When a user asks an AI to "Find an independent insurance advisor who speaks English for my Pillar 3a," the agent can identify the right business, read its profile, and send a permissioned contact request. The business receives a clean, structured email from anewera, ready to respond.

Privacy-Preserving Lead Generation

anewera solves the privacy dilemma of automated business discovery. Companies want to be found by AI agents, but they do not want their email addresses or phone numbers publicly exposed. anewera keeps all private recipient details hidden. Contact actions flow through the platform, which forwards structured requests to the business owner's inbox. This allows businesses to generate leads from AI-driven searches without compromising their contact information or inviting spam.

Verification and Trust for AI-Driven Recommendations

For AI agents to reliably recommend businesses, they need a trusted data source. anewera's curation model ensures that every profile is verified, either through active payment or a personal call. This makes the directory a high-quality signal for AI systems. An AI assistant can confidently recommend a business from anewera, knowing that the information is current, the contact actions are approved, and the listing is not spam. This builds user trust in AI-driven recommendations.

How does anewera make my business visible to AI agents?

anewera creates a structured, machine-readable profile for your business that includes files like llms.txt, agent.json, agent.md, and a live MCP endpoint. These files organize your public content, services, region, and permitted contact actions in a format that AI agents such as ChatGPT, Claude, Gemini, and Perplexity can parse instantly. When an AI agent searches for a business like yours, it finds your profile in the anewera directory and can understand what you offer and how to contact you through approved actions.

What contact actions can I allow AI agents to initiate on my behalf?

You can define specific, permissioned actions that AI agents can trigger. These include requesting a rate, obtaining a quote, scheduling a meeting, or asking a question. You approve these actions when setting up your profile. When an AI agent initiates one of these actions, the request is sent to anewera, which forwards it to your inbox as a structured email. Your private contact details remain hidden throughout this process.

How does anewera ensure its directory is free from spam?

anewera uses a two-path verification system. For paid entries, the active monthly payment itself serves as verification because spam profiles do not pay. For free entries, the anewera team conducts a personal verification call with the business owner. The platform also caps free invitations at 30 per day to ensure genuine interactions. This deliberate curation ensures that AI agents can trust the directory for accurate and actionable business information.

What is the difference between a paid entry and a free entry on anewera?

A paid entry costs CHF/USD 29 per month and goes live immediately after payment. The active payment serves as verification, so there is no waiting period or call required. A free entry is by invitation only, with up to 30 companies invited per day. Free entries require a short verification call with the anewera team and are lifetime free. The 30-per-day cap applies only to free profiles and never to paid entries. Both types receive the same agent-ready profile with full functionality.

The platform offers two entry paths. The paid entry costs CHF/USD 29 per month and goes live immediately after payment. The active payment serves as verification, meaning no waiting period or verification call is required. The free entry is by invitation only, with up to 30 companies hand-picked and invited per day. Free entries require a short personal verification call and are lifetime free. The 30-per-day cap applies only to free profiles and never to paid entries. Both paths provide the same agent-ready profile with full functionality, including llms.txt, agent.json, agent.md, and the live MCP/webMCP endpoint.