JustLaunched

JustLaunched is a curated SaaS launch directory designed specifically for indie hackers, solo founders, and small SaaS teams who want their products discovered by real buyers and builders rather than getting lost in the noise of traditional launch platforms. The platform provides a structured environment where new software products can gain visibility, collect votes, drive traffic, and earn valuable backlinks from the moment they go live. Unlike generic product hunt style platforms, JustLaunched focuses on creating a high quality feed of genuine SaaS products organized by day, category, and traction level, making it easier for early adopters and potential customers to find exactly what they need.

The core value proposition of JustLaunched is its combination of immediate launch visibility with sustained growth momentum. When you submit your startup, you book a specific launch date on the platform calendar, and your product appears in a daily feed alongside other fresh launches. Each listing receives its own dedicated page complete with a branded social card, ensuring that when you share your launch across social media or email, it presents a professional and appealing appearance. The platform currently hosts over 900 live launches across 14 categories, ranging from AI and Machine Learning to Analytics, Productivity, Marketing, Developer Tools, E Commerce, and more.

Beyond the initial launch day, JustLaunched provides several mechanisms to keep your product in front of audiences. These include a weekly newsletter that features products to engaged subscribers, built in sharing loops that encourage community cross promotion, and a unique done for you service called Directory Blast that automatically submits your product across dozens of high authority directories. This comprehensive approach ensures that founders do not have to worry about the tedious process of manual directory submissions while still reaping the SEO and traffic benefits. JustLaunched is free to submit, with paid upgrades available for those who want to skip queues, get featured placements, or delegate the busywork of directory submissions.

Curated Daily Launch Feed

The daily launch feed is the heart of JustLaunched, displaying the newest SaaS products organized by the day they went live. Each day features a fresh set of launches that appear first in the feed, and users can easily filter by product name, category, or specific tags to find relevant tools. The feed includes detailed listing cards showing the product name, a brief description, its category tags, and the launch date, making it simple for visitors to browse and discover innovative software solutions.

Dedicated Launch Pages with Branded Social Cards

Every product listed on JustLaunched receives its own dedicated launch page that serves as a central hub for information about the tool. These pages include the product description, category tags, and a branded social card that optimizes how the listing appears when shared on social media platforms like Twitter, LinkedIn, or Facebook. This feature ensures that founders can promote their launch confidently, knowing that the shared preview will look professional and drive engagement.

Directory Blast Done For You Service

Directory Blast is a unique service that handles the time consuming task of submitting your SaaS product across dozens of high authority directories. Instead of manually researching and filling out submission forms for each directory, founders can simply activate this service and let JustLaunched handle the entire process. This helps improve search engine optimization, build backlinks, and increase the product’s online presence without requiring hours of manual effort.

Weekly Newsletter and Sharing Loops

Beyond the initial launch day, JustLaunched maintains momentum through a weekly newsletter that features selected products to a growing subscriber base of builders and buyers. Additionally, the platform incorporates built in sharing loops that encourage community members to cross promote each other’s launches. This creates a network effect where visibility compounds over time, helping products stay relevant and continue attracting traffic weeks after their initial launch date.

Launching a New SaaS Product to Early Adopters

Indie hackers and founders who have just completed their MVP or beta version can use JustLaunched to get their product in front of early adopters actively searching for new tools. By booking a launch date and appearing in the daily feed, founders can collect initial user feedback, validate their product market fit, and start building a customer base from day one. The platform’s categorization by tags like AI, Analytics, and Productivity helps ensure the product reaches the most relevant audience.

Building SEO Authority Through Directory Submissions

SaaS founders looking to improve their search engine rankings can leverage Directory Blast to automatically submit their product across dozens of high authority directories. This use case is particularly valuable for new products that lack backlinks and domain authority. By having JustLaunched handle the submissions, founders save significant time while still reaping the SEO benefits of being listed on multiple reputable platforms, which can drive organic traffic over the long term.

Generating Social Proof and Early Traction Metrics

Founders who need to demonstrate traction to potential investors, partners, or early customers can use JustLaunched to collect votes, upvotes, and launch day traffic. The platform displays traction metrics such as upvotes and launch dates, providing visible social proof that the product is gaining interest. This is especially useful for bootstrapped startups that may not have extensive marketing budgets but need to show momentum to attract attention.

Cross Promoting with Other Builders in the Community

SaaS founders who want to tap into a network of fellow builders can use JustLaunched’s sharing loops and community features to cross promote their products. By engaging with other listings, leaving comments, and sharing launches within their own networks, founders can build relationships with other indie hackers. This collaborative approach helps each product reach a wider audience than it could achieve alone, creating a supportive ecosystem for new software tools.

How do I submit my SaaS product to JustLaunched?

Submitting your product is free and straightforward. You can click the Submit Startup button on the platform, fill out your product details including name, description, category tags, and launch date, and then schedule when you want your product to appear in the daily feed. Once submitted, your listing will go live on the chosen date and appear alongside other launches in the appropriate category feed.

What categories are available for my product listing?

JustLaunched currently supports 14 distinct categories including AI and Machine Learning, Analytics, Other, Productivity, Marketing, Developer Tools, E Commerce, Social and Community, Health and Wellness, Sales and CRM, Education, Security, Finance, and HR and Recruiting. You can also add relevant tags to your listing to help users find your product through search and filtering.

What is Directory Blast and how does it work?

Directory Blast is a paid done for you service that automatically submits your SaaS product across dozens of high authority directories. When you activate this service, JustLaunched handles the entire submission process including filling out forms, providing descriptions, and ensuring your product gets listed on reputable platforms. This saves you hours of manual work while improving your product’s SEO through backlinks from multiple sources.

Can I upgrade my listing for better visibility?

Yes, JustLaunched offers paid upgrades that allow you to skip the queue, get promoted in featured sections, or hand off the busywork of directory submissions. These upgrades are optional and designed for founders who want accelerated visibility or prefer to delegate time consuming tasks. The base submission remains free, and you only pay when you want additional promotional benefits or services like Directory Blast.

JustLaunched offers a free submission model where you can list your SaaS product at no cost. Paid upgrades are available for founders who want to skip the queue for faster listing approval, get featured placement on the platform for increased visibility, or access the Directory Blast done for you service that submits your product across dozens of high authority directories. Specific pricing details for these upgrades are available on the platform’s pricing page, and you only pay when you choose to upgrade beyond the free tier.